General SEO

Whether you’re a beginner or an expert, general SEO can help you improve your website’s ranking and reach. Discover the best practices, tools, and strategies from the leading SEO experts.

General SEO

10 min read

What Is Google Voice Search? And How to Optimize for ItGoogle Voice Search lets users search by speaking. Learn how to optimize your site for voice search queries.

Aida KnezevicNov 12, 2024

General SEO

12 min read

What Are SERP Features? Types & How to Optimize for ThemSERP features are distinct search engine results that stand out from regular organic listings.

Ravi PandyaNov 12, 2024

General SEO

10 min read

How to Analyze a Website’s SEO: Your Step-By-Step GuideLearn the different types of SEO analyses and find out how to improve your site’s search performance.

Sydney GoNov 07, 2024

General SEO

12 min read

SEO KPIs: 12 KPIs for SEO to Track & MeasureCommon SEO KPIs include organic visibility, keyword rankings, organic click-through rate (CTR), and conversions.

Carlos SilvaNov 06, 2024

General SEO

9 min read

How to Track SERP Rankings with the Semrush Position Tracking Tool

Learn how the Semrush Position Tracking tool can help you easily track your SERP rankings for particular keywords and get traffic you want from specific locations and devices.

Nikolai BorodaOct 14, 2020

General SEO

8 min read

The Quick & Easy Guide To Create Relevant Content That Ranks & Converts

Have you ever wondered how the “big dogs“ rank on Page 1 of Google and drive sales? Find out how to create content that will reach your target customers and read this step-by-step guide on how to use a simple tool to help you rank higher and make more conversions today!

Chris GiarratanaSep 28, 2020

General SEO

13 min read

How To Address Attention Spans with SEO in 2020

Is it getting harder to get a searcher’s attention with the ever-growing number of distractions on the SERPs? We recently investigated attention span — what it is from a scientific perspective, how technology both holds our attention and offers distractions, and how you can approach SEO with attention span in mind.

Luke HarselSep 04, 2020

General SEO

5 min read

12 Reasons Why Infographics Still Matter in SEO

Over the last few years, Infographics have gained a lot of popularity on the Internet, especially on various social media sites such as Facebook, Twitter and Pinterest. Despite what some naysayers have stated about infographics, they continue to be a popular medium to spread awareness about your business and increase social shares.

Anant PatelSep 04, 2020

General SEO

12 min read

14 Google Sheets Formulas Every SEO Needs To Know

Spreadsheets are essential in our day-to-day as SEO analysts. We thought it would be a good idea to present a number of formulas we use to make our lives a little easier and speed up the process for you, too.

Sebastian HovvAug 14, 2020

How to use python to create influencer database

General SEO

7 min read

Crawling and Scraping for Creating an Influencer Database: Python

In this tutorial, we will use crawling and scraping to create an influencer database using Python. You can get an interactive version of the tutorial to follow along, modify the code, or later use it as a template.

Elias DabbasJul 31, 2020

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General SEO

How to Track SERP Rankings with the Semrush Position Tracking Tool

The Quick & Easy Guide To Create Relevant Content That Ranks & Converts

How To Address Attention Spans with SEO in 2020

12 Reasons Why Infographics Still Matter in SEO

14 Google Sheets Formulas Every SEO Needs To Know

Crawling and Scraping for Creating an Influencer Database: Python